Written for and published on Film Inquiry – 27th April 2016
The ideology of originality in modern day cinema is a debate that is frequently discussed and examined, comparing it to what was considered the ‘Golden Age of Cinema’ in the 1900’s. Particularly regarded are the similar storylines and plots that are overused and are becoming somewhat identical, which can comprise of reboots of existing features – Superheroes etc. Along with the sheer amount of sequels that reoccur frequently even when audiences may not particularly want them, leading to them being ignored or neglected. Both critics and the public alike weigh up validations to whether what is produced and shown on our screens is in fact unique content, or whether cinema is becoming more washed out and predictable. Examples for both of these theories are evident continually, especially in present film, therefore making this subject so relevant and important to contemporary media. Nowadays, with the sheer amount of competition around, more and more people want to make film, but it is due to this reality that people do indeed doubt Hollywood and the value of its content.